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Examining the feminist critique of pornography

In Doyle and Lacombe’s “Porn Power: Sex, Violence and the Meanings of Images in 1980s Feminism,” they argue feminists in the 80s who saw pornography as violence against women and their chief rivals, the Feminists Against Censorship, both missed an important point-many women use pornography for positive purposes.  Though the latter group argued the sexist images of porn came from sexist society, not men’s violent desires to use women, they still implicitly disapproved of it.

The authors argue that this agreement that mainstream porn could not be positive as well as their unwillingness to listen to women who enjoyed porn or worked in the sex industry meant that although the sides fought bitterly, their stance was effectively the same.  In the 80s, the only point of view allowed by feminists was that porn is bad, is against women, and cannot be enjoyed by women without harming them.  Doyle and Lacombe argue this simply is not the case.  They cite a Time poll that showed 40 percent of x-rated video renters were women.  More importantly, both sides failed to get above conventional ideas about power.  For example, some women find mainstream porn to be empowering in that it often breaks class barriers and shows women pursuing pleasure guiltlessly.  The lines between porn and art are often blurred, and most porn actresses do not find their work unpleasant at all-despite the assumption by most feminists that they are forced to do this demeaning thing by circumstances.  Porn created with a male audience in mind arouses even liberated women, and many porn workers consider themselves feminists.

I think they’re bringing up a valid point.  I truly doubt that 40 percent of porn consumption is done by women, and other studies I’ve read about Internet porn viewership usually place the number lower.  But it is true that modern mainstream pornography (which isn’t that different from 80s or 70s porn) is created and used by women who are not being deluded into victimization by the patriarchy.  As a fairly strong supporter of the First Amendment, I am against the efforts to ban obscenity altogether, but I’m not sure the Feminists Against Censorship can be so easily disregarded.  Their notion of resisting sexism in porn and perhaps creating a new kind of porn I think is admirable so long as they keep in mind it’s their opinion.  One thing I’m not sure I completely buy is the recent notion (reflected by many of the sex workers in this piece) that “acting” in porn and using your body for profit is real empowerment.  First of all, many of these performers are not valued for their performance, skill, artistry, and certainly not for their personality or worth as people.  They are valued as disposable objects by 15-year-olds with modems and creepy old men in quarter-fed viewing booths.  Empowerment is having the ability to choose to do anything and if you work hard enough, to succeed.  The fact that you are paid well is not empowerment in any sense outside catalogue shopping.  Second, they are doing nothing to change society’s basic attitudes that such women are sluts and such men are studs.  The overall effect is not as negative as many feminists think, but I doubt it’s very positive.

Media images in advertising and self-image

A response to Taking Sides – Clashing Views in Mass Media and Society – Issue 3

In this chapter, Martin and Gentry argue that young women’s self images and self esteem are effected by ideals presented in advertising while young boys tend to think in different terms.  Cottle, on the other hand, says men are quickly catching up with women in terms of trying to adhere to media images of attractiveness.

Martin and Gentry bring up the current debate over how advertising may create and reinforce a preoccupation with beauty and physical attractiveness for women.  Young women are exposed to images in ads of supermodels who are an unattainable standard of beauty and get stuck in a cycle of hating them and wanting to be like them.  The authors review several studies which seem to show a difference in young males.  While self esteem tends to go down for female adolescents, it goes up for males; while young women tend to think of their bodies as exterior objects, boys tend to think in terms to utility.  The authors created a study in which girls in grades four, six and eight were asked to view ads and compare them in terms of self-evaluation, self-improvement, and self-enhancement.  The results supported the hypothesis that self-perception and self esteem can be adversely effected, though self-perception goals may change over time (in fourth grade, the goal is to be bigger; later, the goal is to be thinner).

Cottle, on the other hand, sees media-imposed vanity growing in men.  More men are having plastic surgery done, surprising numbers of men purchase treatments like facials and manicures, and magazines with helpful articles about being fit and attractive, like Men’s Health, are raising their circulation.  Not only are muscles becoming a requirement, but the right hair and clothes as well.  This has little to do with health and fitness.  Overall, Cottle sees gender equality coming not in terms of women empowering themselves, but with men joining in their purchase-inducing insecurities.

I think the question in the chapter’s title (is emphasis on body image in the media harmful to women only) hasn’t really been debated.  The first piece is a sociological study that I’m not sure I understand, and though it mentions some literature saying boys have different body image concerns than girls, the study doesn’t address that difference.  They could have done a much clearer study if they had gone with that subject.  If fourth grade girls compared themselves differently to models than fourth grade guys, for example, you could investigate those differences and look for causes.  But this study doesn’t seem to come to much, and I’m not even sure when and how they measured self-esteem drops, unless they assumed an unfavorable comparison was equivalent.  And the second essay, though it makes good point about men being convinced to meet a media mold of attractiveness (and buy their products), doesn’t really get into the harm of it.  More guys getting manicures is not necessarily indicative of lower self-images.

Women making news, as reporters and sources

In their article, Lynn Zoch and Judy VanSlyke Turk find women have less representation than men on both sides of the newsgathering business-both as reporters and as sources.  Their data also suggests that female reporters are more likely to quote women than male reporters and that the low female source representation may be an accurate reflection of a world where men dominate most official positions.

The authors broke the study up into five questions.  First they found reporters relying heavily on official sources.  About three quarters of all sources were identified as officials (middle or top management or simply called “officials”). Second, they found about 70 percent of the sources were male and that the imbalance was highest in international news and lowest in education and culture.  Male sources were also more likely to be earlier in the story and have longer quotes.  Third, they found that male and female reporters were equally likely to quote official sources, though female reporters were more likely to quote middle management than male reporters.  Fourth, women were more likely to use female sources than men, 26.5 percent to 18.9 percent, respectively.  Finally, they found that the answers to the first four questions suggested an answer to the fifth: that the media present an image of the world where information is controlled by (mostly) men in official positions.

None of the findings are very surprising.  There are still more male than female reporters, and the world of officaldom is still (and perhaps more) male-dominated.  At one point the authors suggest that the reasons female reporters are more likely to quote middle than top management include a lack of access to top officials or that they expect problems and settle with middle management.  Perhaps this is more related to the fact that they are more likely to use female sources and that there are more females in middle management than top.  If female reporters are, for example, actively seeking female sources, then they would be forced to quote fewer top officials, because almost all top officials are male.